Principles

drive purposeful marketing.

Our Principles

We are

Transparent.

Our clients deserve to see how we activate and where their marketing spend is going.

Respectful.

We believe consumers shouldn’t be overwhelmed with ads at all times, in all places.

Adaptable.

We treat each client’s needs, goals, and objectives individually.

Trustworthy.

It’s our job to earn our clients’ trust, so they can earn their customers’ trust.

We are partners in addressable activation.

From our output to our teams to our tech, we focus on what’s right—cleaner data, customer privacy, audience-focused optimization—to deliver real results. We call our approach conscious marketing because it respects and thoughtfully adapts to people’s needs and marketers’ goals—never driving automation.

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Employees

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Global Offices

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Markets Served

Our Leadership

Erica Schmidt

Erica Schmidt

Global CEO

Our reimagination is focused on building the best products, services and talent pipeline in the industry. We take a people-first approach to engaging audiences and driving brand growth regardless of channel.

Global Chief Operations Officer

Darline Jean

Global Chief Operations Officer

Global Chief Financial Officer

Asad Husain

Global Chief Financial Officer

Global Chief Talent Officer, Kinesso

Renu Hooda

Global Chief Talent Officer, Kinesso

President, North America

Sean Muzzy

President, North America

Managing Director, LATAM

Jorge Chavez

Managing Director, LATAM

General Counsel, Kinesso

Josh Leicht

General Counsel, Kinesso

Managing Director, EMEA

Andy Butters

Managing Director, EMEA

EVP, Global Business Development and Partnerships

Frank Minishak

EVP, Global Business Development and Partnerships

VP Marketing

Kait Boulos

VP Marketing

Working in harmony, we're powering a change in marketing.

Together with Kinesso, Matterkind’s parent company and IPG’s marketing intelligence engine, and Acxiom, the leader in ethically sourced data, we strive toward a common goal: to power conscious marketing to benefit brands and consumers alike. Kinesso’s platform of applications and services leverages the best data from Acxiom and ties directly to Matterkind’s addressable activation abilities, breaking down barriers to move businesses forward.

Acxiom

Data Layer

Kinesso

Application Layer

Matterkind

Addressable Activation

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